The other thing to think about is the “supply” model that most of these “retailers” will use. (certainly this is based on my experience in AU, so YMMV).
They won’t be large enterprises with hundreds of thousands of dollars tied up in stock. They’ll be more “enthusiast” focussed local ditributors that have links to other cool and supporting products, from retailers that can ship to them using a more cost effective and timely manner. Not sure if Marcus from Little Bird is on here (hi Marcus if you are) but they’re a great example, they can aglomerate the order from places like GHI or SparkFun and get better shipping rates, and then do local distribution within their local area. Helps us, because we get “bulk” shipping rates, and helps them because they get good turn around from vendors.